Lead Validation

Confidence in your leads

Low quality and fraudulent leads are difficult to spot and cost your business money. Lead Validation performs multi-point contact validation on your contact records, ensuring your marketing and sales teams are working with real people and viable leads.

The service cross-validates and scores a prospect’s Name, Address, Phone, Email and device against hundreds of authoritative data sources, correcting and appending accurate data where needed.

Lead Validation

Increase ROI on lead generation efforts and improve contact and conversion rates with Lead Validation – US.

Our flagship service cross-validates, corrects and scores every lead on over 130 key data points to help your business more accurately identify quality leads in US and Canada. Our industry-leading verification service focuses on five critical lead elements – Name, Address, Phone, Email and IP Address – while simultaneously validating and cross-validating each lead.

The service returns actionable Certainty and Quality scores that help your business quickly identify quality US and Canadian leads, enabling you to prevent bad leads from ever entering your CRM and marketing platforms.

Features and Benefits

Reduce Critical Errors in Your Leads

Lead Validation – US brings together five of our prime validation services to validate, correct and score the Name, Address, Phone, Email and IP of a lead’s contact details. The results provide actionable Quality scores (0-100) for both overall and the individual data points provided.

Quality scores are used for segmenting your leads, identifying and removing the poor quality and bogus ones. These scores can be used to programmatically weed out bad leads and elevate high-quality leads to the top of your sales team’s funnel.

Customized to Meet Your Needs

Lead Validation – US is easily tailored to meet your lead generation needs, whether your business is focused on generating B2B or B2C prospects.

The service works with any combination of contact data points that your lead generation efforts capture and is easily customized to validate and score your leads to best suit your business’ lead generation efforts.

Easily Integrates with Leading CRM and Marketing Platforms

Lead Validation is easily integrated into CRM and Marketing platforms, including Salesforce, Adobe’s Marketo Engage and HubSpot, providing your sales and marketing teams with critical insights right in the applications they are working from.