Product Overview
All your marketing tools and data — all under one roof.
The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful but impossible to use. This means scattered customer data, lackluster marketing, and too much time spent fussing with software. But it doesn’t have to be that way.
With Marketing Hub, all your marketing tools and data are on one easy-to-use, powerful platform. You’ll save valuable time and get all the context you need to provide a personalized experience that attracts and converts the right customers at scale.
Specifications
Attract Attention
Blog
Publish content your audience is looking for, and get discovered in search, social media, and beyond. Add calls-to-action that convert readers into customers.
SEO
Build your search authority and outrank competitors with tools that help you plan your content strategy and optimize your content as you type.
Ad Tracking & Management
Stop struggling to justify your ad spend. Manage Facebook, LinkedIn, and Google ads right inside HubSpot, and track which ads are turning prospects into customers.
Social Media Management
Stop letting important interactions go unnoticed. Monitor and prioritize conversations, and publish to social networks with the same tool you use to create campaigns.
Video
Enhance the impact of your content through the power of video. Host and manage files right inside HubSpot, and easily embed them in social media, web pages, and blog posts.
Live Chat
Connect with and convert visitors in real time — when your product is top of mind. Use bots to qualify leads and scale your efforts so you can focus on the conversations that matter most.
Convert More Leads
Landing Page Builder
Design and launch beautiful landing pages without help from developers or IT. Choose from mobile-optimized templates that are proven to convert, or build pages from the ground up.
Form Builder
Easily build forms using a simple drag-and-drop editor. Add them to your website to convert anonymous visitors into leads that automatically flow into your CRM.
Marketing Automation
Save time and scale your efforts with automated workflows. Nurture and score leads, personalize marketing across channels at scale, automate cross-functional operations, manage data in bulk, and more.
Email Marketing
Create mobile-optimized email campaigns that look professionally designed — all by yourself. Personalize content for each recipient, and run A/B tests to improve clickthrough rates.
Account-Based Marketing
Unite your marketing and sales teams with collaborative, intuitive ABM tools. Build deeper relationships, and turn your highest-value target accounts into customers.
Lead Tracking & Management
Get the full picture for every lead in a single, integrated database. Segment and nurture contacts based on any data you’ve collected, and automatically score leads for your sales team.
Report & Customize
Marketing Analytics
Make smarter, data-backed decisions with powerful custom reporting and built-in analytics. Tie your work to deals closed and contacts created with attribution reporting.
Custom Objects
Enjoy the flexibility to store and customize any kind of data in HubSpot. Slice and dice custom object data into reports, and build dashboards to share insights with your team.
Salesforce Integration
Connect HubSpot to Salesforce for a fast, reliable, bi-directional sync — no technical work required. Send lead intelligence to your sales team so they have better context to close deals.
Product Reference
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